ICE LED Glass Window Retail Partition Screen – Nine West Store, Hong Kong Creating dynamic, fun and delightful retail environments is a never ending challenge for retail designers. Shoppers demand engaging venues, use of technology and of course desirable products to purchase. Whether it is a purchase or simply window shopping everybody loves the many quality stores world wide who combine materials, design with creative implementation.

In this recent installation in Hong Kong at the recently opened Nine West retail store in the International Finance Centre Mall on Finance Street (and adjacent to the new Apple Store) this unique display is the first for the Nine West fashion chain.

The screen measure 2.34mH x 1.92m W, 3000 NITS brightness, and is 224 x 192 pixels in size.

The ICE Glass LED Transparent screen is at the forefront as a solution for store designers, airport architects, shopping mall owners, public venues such as stadiums, retail or commercial environments.

The transparent nature of the display technology means that irrespective of the size, it never seems the environment is over crowded and over bearing with technology. A key point to understand is that where there is black in the video or photo then that area of the image has 100% transparency and other colours according to their intensity.

This is a recent development that now allows new ways of creating attention and applying digital content onto building façade, store windows, multi level building windows, store and office windows. The Digital LED Glass Panels allow the very store front window to become a digital surface and screen capable of displaying video, animation, social media, photos, creative animations and video. Previously people have achieved this with projection or flat panel displays that all have issues with size, brightness and blocked viewing through the technology itself.

With the ICE Digital Glass Panels any daytime or night time requirements are easily achieved as a digital display capability and applied to any window big or small. They can be easily retro fitted to existing glass facades, windows and internal partitions.

ICE Digital LED Glass is ideal as message screen, effects, billboard, and at the same time not detract the external appearance of glass and yet still display daytime brightness when playing video, graphics, animations and photos. With the correct integration of associated technology it is possible to make the screens interactive, integrated with social media content.

With the ICE Glass LED panels it is now possible to attach LED panels directly to the glass by way of the innovative mounting technique. The options of gluing, hanging, mounting all help to overcome a variety of location issues particular to each project.

The panels can butt up edge to edge and thereby creating large seamless edge screens as seen in this video.

A certain amount of customisation is possible, for example panel size can be adapted for particular installations.

Control can be via Asynchronous or Synchronous, direct wired, or over wireless or G3 network.

The panels are ideal for attaching to the inside of entire office floor windows, retail shop windows or office partition walls without being in your face.

ICE AV Global’s LED Division has a wide range of innovative LED solutions it can offer clients worldwide from string LEDs, Folding LED screens, rolling screens, semi transparent LED screens, high definition 1.9mm LED screens, waterproof screens and twisting screens are just
some of the solutions available.

If you would like to discuss in detail about any comments or solutions referred to in this video then we invite you to pick up the phone and give us a call or send an email.

Brochure download for this installation available on this link.

For further information please view this additional video.

For sales and further information contact
ICE AV Technology Ltd
Digital Display Division
Auckland, New Zealand

Tel +64-9-414 2348
sales at iceavglobal . com

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Post time: 05-14-2017